A Barcamp Lesson On Storytelling

by Todd Jones ([email protected]) 140 views 

In his Barcamp Little Rock session last weekend, Chad Williamson of Noble Impact shared the power of storytelling. In doing so, he relayed a couple of stories from his own career.

When he closed, he summed up elements of a great story, elements shared by the Stanford Storytelling Project.

Those three elements were “Personal, Memorable and Impactful.” When we share stories – ours or the stories of others – our ideas resonate with others.

Entrepreneurs are always pitching. They are pitching their idea, their startup or their team to someone else. There are a lot of ideas that must come together when starting a business.

Stories can help connect ideas with people.

After Barcamp Little Rock, Chad shared this video, which further summarized what he was explaining.

The video is by Stanford professor Jennifer Aaker and I think it’s worth a watch.