New Logo and Tagline Unveiled by Rogers CVB

by Talk Business & Politics ([email protected]) 99 views 

The Rogers Convention & Visitors Bureau, in an effort to give the city a competitive edge in terms of attracting visitors, meetings and new economic activity, unveiled a new logo and tagline at an Oct. 11 luncheon.

Both the logo and the tagline (Rogers, Arkansas – Where Possible Lives) were the result of a community branding process that involved input of from hundreds of residents, according to a news release. The process included workshops, online surveys, telephone calls and meetings.

The logo features an image of an open door in the letter “O.” It is meant to represent a community that opens its doors to strangers, transplants and new businesses, among other principles.