KIGL Ties KKIX in Arbitron Ratings
by September 15, 2003 12:00 am 123 views
KIGL-FM, “The Eagle,” 93.3 FM, a classic rock radio station, has tied country-music format KKIX-FM, 103.9, in the spring Arbitron ratings.
Clear Channel Communications, which is based in San Antonio, isn’t complaining. The company owns four radio stations in Northwest Arkansas, and they’re the top four, according to the Arbitron ratings. Clear Channel also owns No. 3 KEZA and No. 4 KMXF.
“We don’t concern ourselves with who’s No. 1 and No. 2,” said Tony Baringer, vice president and market manager for Clear Channel. “We just want to be the top four.”
KIGL jumped from 6.8 a year ago to an 8.6 rating this past spring. During the same time period, KKIX dropped from 14.2 to 8.6.
Top 10 Radio Stations
Listed by their spring 2003 Arbitron ratings
Station — Spring 03 — Spring 02
KIGL-FM — t8.6 — t6.8
KKIX-FM — t8.6 — t14.2
KEZA-FM — t8.3 — t8.8
KMXF-FM — 7.4 — 7.4
KMCK-FM — 7.1 — 8.8
KAMO-FM — 6.9 — 5.2
KBVA-FM — 5.1 — 5.5
KXNA-FM — 4.9 — 5.5
KFAY-AM — 4.3 — 1.9
KFAY-FM — 4.0 — 4.1
Source: Arbitron Inc.