by - August 4, 2014 12:00 am
Titanic Senate Race Floods TV Market With Cash
The U.S. Senate race between incumbent Democrat Mark Pryor and his Republican challenger, Congressman Tom Cotton, is a national event.
by - August 4, 2014 12:00 am
The U.S. Senate race between incumbent Democrat Mark Pryor and his Republican challenger, Congressman Tom Cotton, is a national event.
by - August 4, 2014 12:00 am
KNWA and KHBS/KHOG disagree on whether stations are inundating audiences with too many mobile alerts.
by - August 4, 2014 12:00 am
Store walks, central to shopper marketing, put marketing agents in the customers shoes.
by - August 4, 2014 12:00 am
The Rodeo of the Ozarks used a massive marketing plan, which included social media and traditional publicity efforts, to draw a record audience to its 70th annual rodeo.
by - August 4, 2014 12:00 am
As the largest company in the world, Wal-Mart Stores Inc. tends to attract attention and make headlines, and there has been plenty of both recently.
by - August 4, 2014 12:00 am
Mobile multimedia journalists, armed with cameras and Internet-connected laptops, have the ability to shoot their own video, edit it and upload the content, without having to leave the scene and return to the newsroom.
by - August 4, 2014 12:00 am
The company intends to build a 10-acre Landers McLarty Dodge Chrysler Jeep Ram dealership.
by - August 4, 2014 12:00 am
The vice president of store planning has stayed busy with the continued expansion of Harps Food Stores Inc., which has been in growth made for nearly a decade.
by - August 4, 2014 12:00 am
The local CBS affiliates news broadcasts earned the highest Nielsen ratings in all four time slots during the month of May.
by - August 4, 2014 12:00 am
The NBC affiliate was given a Community Service award and an Outstanding Production award for its work on Cooking Today with chef Steven Brooks.
by - August 4, 2014 12:00 am
The Northwest Arkansas ABC affiliate plans to bring an additional studio camera in the new newsroom so staff can report as information is being gathered.
by - August 4, 2014 12:00 am
The Springdale-based firm cut ties with the national franchisor over disagreements on market expansion.
by - August 4, 2014 12:00 am
The Texas-based merchandising solutions company made the move from Rogers in order to be closer to vendors doing business with Wal-Mart Stores Inc.
by - August 4, 2014 12:00 am
The Fayetteville-headquartered restaurant chain will open its fourth Northwest Arkansas location in September.
by - August 4, 2014 12:00 am
Developer David Mancia has purchased The Village West Shopping Center for $550,000 and intends to revamp it.
by - August 4, 2014 12:00 am
John Boozman wants Arkansas to get in early on the drone market, which industry advocates say will surge in the next few years.
by - August 4, 2014 12:00 am
Hight-Jackson Associates is marking the anniversary with big projects across the gamut of its architectural capacity.
by - August 4, 2014 12:00 am
While the campaigns for Rep. Tom Cotton and Sen. Mark Pryor spend millions on commercials in Arkansas, the advertising reps at the local TV stations are raking in the commissions.
by - August 4, 2014 12:00 am
One of the largest coffee companies in the world will have an outlet in a Springdale Harps store, once its renovation is complete in September.
by - August 4, 2014 12:00 am
Eagle-eyed readers may notice the lists of Largest Daily Newspapers and Largest Weekly Newspapers are absent from our annual media and marketing issue, and heres why.