NWA Women in Business: Amy Gober
Residence: Bentonville
Education: B.A., communication, 2011, University of Arkansas; 2015, Clinton School of Public Service
Professional background: As director of operations for the Northwest Arkansas Home Builders Association, Gober leads marketing, member engagement and large-scale signature events, including the NWA Home Show and NWA Parade of Homes. Her role blends creativity, strategy, logistics, and relationship-building to support and strengthen Northwest Arkansas’ residential construction industry. She works closely with builders, trade partners, sponsors, community leaders and association members to elevate the visibility and impact of the industry. Through her work, she helps connect the people and businesses shaping the future of housing in Northwest Arkansas.
What was your dream job as a kid, and why? As a child, I dreamed of dancing professionally on Broadway. I taught dance throughout high school and college, and it was a huge part of my life for many years. Ultimately, I decided to keep dance in the “lifelong passion” category, but I still credit that experience with teaching me discipline, confidence, creativity and how to perform under pressure.
What inspired you to pursue the career you are in? I’ve been adjacent to the home building industry for most of my life. My grandfather, father and husband are all builders, so I grew up with a deep appreciation for the people, skill and dedication behind construction. With my background in marketing, events and nonprofit leadership, my role at the NWA HBA is the perfect blend of what I know and what I love.
What is the best leadership advice you have ever received? Find where your strengths and passion align, work hard, and surround yourself with people you trust to do the same. Success is rarely achieved alone, and strong leaders understand that collaboration is not competition. When you lean into your own strengths and value the strengths of others, you can accomplish far more than you could on your own.
What advice can you offer to women who want a career in your industry? The construction industry has a reputation for being male-dominated, but there is so much opportunity for women in this field. We consistently see women leading and making major contributions to the industry. Regardless of your strengths, there is a good chance your skills are needed here.
How do you take care of yourself and maintain good mental health? I try to be intentional about spending time with my family and friends whenever I can. Those relationships help me reset and remember what matters most. My faith plays the biggest role in keeping me grounded, centered and energized.
Can you share a time you took a significant career risk? Early in my career, I paused my event management career to compete for the title of Miss Arkansas one final time. I had been blessed with success in the Miss America Organization but had not yet achieved that goal. Stepping away from professional momentum felt uncertain, but the risk led to an incredible year as Miss Arkansas 2013 and the opportunity to continue my education debt-free. It taught me that sometimes the biggest risks come with the biggest rewards.
What time do you wake up in the morning? 6:27 a.m. Somehow, the extra seven minutes feels like a win.
What’s your favorite restaurant in Northwest Arkansas or the Fort Smith metro? I’ve always loved Italian — pizza specifically — and U.S. Pizza is always my first choice, when my kids let me have a vote!
What’s the next big personal or career challenge you plan to take on? I’m incredibly proud of the growth the NWA HBA team has achieved over the last few years, but our goals are only beginning. We are working to bring a larger, even national spotlight to the Northwest Arkansas building industry. As the region continues to grow, housing remains central to that story, and I’m excited to help position the NWA HBA as a stronger voice and resource for our community.
Who are the key types of people you keep in your inner circle? I try to surround myself with faith-centered leaders and people who are never fully satisfied with the status quo. I value people who challenge me, tell me the truth and push me to keep growing. The best inner circle helps you stay humble, focused and brave enough to keep improving.