Author: Mark Zweig

by Mark Zweig -

How entrepreneurs really think

As someone who has been the founder of a half dozen businesses, the co-founder of several others, an owner in a half dozen more, an outside board member in still…

by Mark Zweig -

The plain truths

The other day, I thought about what I wanted to say in this last column of the year. And what immediately came to mind was wanting to ask some common…

by Mark Zweig -

Interest rate ripples

I’m usually bullish on my outlook for almost everything in Northwest Arkansas. Our area keeps growing, and we continue to outperform the rest of our state and nation regarding job…

by Mark Zweig -

Keep the money you make

I have always owned more than one business and have been a minority investor in other privately held companies. My experience is that even if you know how to make…

by Mark Zweig -

Profit vs. growth

Eight to 10 years ago, I got a call from a client of our firm who wanted my help setting up an actual board of directors (BOD) for their privately…

by Mark Zweig -

Avenues to entrepreneurship

It’s always driven me a little bit batty that the business media and pop culture seem to think entrepreneurship is only about starting businesses. It seems like everyone forgets that…

by Mark Zweig -

Food for thought

My brother-in-law and sister-in-law were visiting us from New Mexico recently, and we decided to take them and our two youngest girls to dinner in Fayetteville. While my wife and…

by Mark Zweig -

Perception vs. Reality

When you see how the media portray entrepreneurship, you would likely think that entrepreneurship is all about idea generation, startups, and the almost-instant raising of equity capital while the founders…

by Mark Zweig -

Challenges facing today’s AE firms

I spent my 43-year professional career working in or for architecture and engineering (AE) firms. I have been an owner in four of them, a board member in several more,…

by Mark Zweig -

The language of business

With the current issue of the Northwest Arkansas Business Journal focused on accounting and finance — two subjects near and dear to my heart as someone who teaches in a…

by Mark Zweig -

Success by 40

Let’s face it. If you can be successful in your field before turning 40, you have a lot of runway left to become even more successful later in life. It’s…

by Mark Zweig -

Fine-tune your marketing message

Marketing and promotion are not two strengths that most small businesses can claim. My experience is that most small business owners think most marketing and promotion dollars are dollars wasted,…

by Mark Zweig -

Prepare for the unexpected

Across America, but particularly in Northwest Arkansas, we are in an unprecedented boom period of growth and expansion. Everything looks good. The Northwest Arkansas metro unemployment rate is only 1.5%….

by Mark Zweig -

Entrepreneurial misconceptions

One of the significant aspects of entrepreneurship is that it’s an option for virtually anyone who wants to do it. Every type of person — every age, sex, size, race,…

by Mark Zweig -

The year ahead

It’s hard to believe 2021 is almost over. With as long as 2020 was, this year just flew by. There is so much happening here in Northwest Arkansas that it…