Style Encore opens Fayetteville location
by February 24, 2026 3:36 pm 1,132 views
The second Style Encore store in Arkansas recently opened at 3049 N. College Ave. in Fayetteville. The other is in Jonesboro. The 3,325-square-foot store in Fayetteville is a resale boutique offering men’s and women’s clothing, shoes and accessories.
Chesley and Ashley Martin are the owners of the new store, part of Winmark – The Resale Co., a national retail resale franchise. The new store’s investment cost ranged from $256,000 to $395,000.
About 13 years ago, the Martins opened Once Upon A Child in Rogers before expanding into Bentonville and Fayetteville. Style Encore was the next step for the entrepreneurs who’ve lived in Northwest Arkansas for nearly two decades.
“We’ve loved growing with this community and wanted to create a place that celebrates both style and sustainability,” Ashley Martin said. “Our goal was to build a boutique that feels warm, welcoming, and true to the women who live here, offering a space where they can discover pieces that fit their lives, their budgets and their personal style.”
The Fayetteville location has about 20 employees.