Hot Wheels auto racing exhibit coming to the Amazeum

by Talk Business & Politics staff ([email protected]) 755 views 

The Hot Wheels: Race to Win exhibit will open at the Scott Family Amazeum in Bentonville on Saturday (Jan. 27).

Created by The Children’s Museum of Indianapolis, the Hot Wheels exhibit gives attendees a behind-the-scenes look at the design, development and testing involved in vehicle development and racing, according to a press release from Amazeum.

“We are excited to host this exhibit at the Amazeum, especially since it’s the 50th anniversary of Hot Wheels,” Amazeum executive director Sam Dean said in the release. “Nearly everyone has an experience with Hot Wheels from childhood, but probably didn’t think about the deep-learning experience they were having in the process. This exhibit presents science, technology, engineering, art and math (STEAM) concepts through a familiar and engaging vehicle that most of us have already experienced.

“Hot Wheels: Race to Win makes key STEAM concepts relatable and understandable,” Dean said.

Throughout the exhibit, a number of interactive features offer opportunities to compete, create and experiment with Hot Wheels toys. Activities include a timed pit stop challenge, where individuals are tasked with racing to change tires and refuel a racecar model. Attendees also can race Hot Wheels die-cast cars on orange Hot Wheels track, while testing the science of gravity and aerodynamics in the process, according to the Amazeum.

“Hot Wheels cars are used in a dynamic testing environment that takes families through the process racing teams follow to build the fastest, safest and most precisely engineered vehicles in the world,” according to the Amazeum.

The exhibit will be on display through April 29. Admission is included in daily admission or through Amazeum membership.

Hot Wheels brand products are made by the toy company Mattel. Its other brands include American Girl, Barbie, Fisher-Price and Thomas & Friends.

With a global workforce of approximately 32,000 people, Mattel operates in 40 countries and territories and sells products in more than 150 nations, according to the Amazeum press release.