LiveLight Creates Multidimensional Marketing
by May 19, 2008 12:00 am 69 views
A few issues back, Whispers reported that Rogers-based marketing firm LiveLight Creative had a big get when it produced an award-winning 3D video for the McDonald’s corporation .
It looks like there’s a good chance there will be more 3D productions in the future for the folks at LiveLight.
They are negotiating a job to create another 3D video, this one for an installation at a new international airport in Qatar. Whereas for the last several decades, 3D video has required viewers to wear some sort of glasses to produce the special effect, this video will likely be a glasses-free affair.
Representatives from Philips Global — the electronics giant based in the Netherlands — are coming to discuss the new technology with LiveLight’s people at the end of May.