JJ’s Live rebrands to Ozark Music Hall
by September 5, 2025 9:42 am 1,017 views
JJ’s Live, a more than 2,000-person capacity music venue in Fayetteville, has rebranded to Ozark Music Hall after a community naming contest, according to a news release.
The venue at 3615 N. Steele Blvd. was recently renovated to include upgraded and expanded restrooms, additional bars, refreshed VIP seating, and improved sightlines.
Other improvements comprise a revamped backstage area with enhanced production facilities, dressing rooms and bathrooms.
JJ’s Live was established in May 2017 as JJ’s Beer Garden and Brewing Co., or JBGB. At the end of 2019, the business closed to begin construction on a project to enclose its outdoor stage and patio.
After a COVID-19 pandemic-related delay, construction started in January 2021. The business rebranded to JJ’s Live and opened the more than 10,000-square-foot venue later that year.