New service from Bold Retail targets frozen food firms

Bold Retail Inc., an e-commerce strategy firm based in Rogers, has introduced a new service for manufacturers of frozen and refrigerated foods who want to expand their e-commerce footprints.

Bold Retail President Allan Peretz said GlacierBox is a good fit for brands of all sizes, even brands that have never sold online.

“We’ve mapped out the entire process for our clients including sales forecasting, content creation, marketing, fulfillment and customer service,” Peretz said in a statement. “Our clients can be up and running on Amazon Prime and their own DTC [direct-to-consumer] websites in 60 days or less.”

GlacierBox is partnering with Ohio-based logistics and supply chain firm Perishable Shipping Solutions (PSS) to deliver the service. Peretz said coast-to-coast distribution service would reach 93% of the U.S. population with two-day ground shipping, allowing sellers to earn the “Prime” badge on Amazon.

“The combination of Bold Retail’s proven Amazon and DTC marketing capabilities and PSS’ high-tech fulfillment operations give our clients the highest possible odds of winning,” he said.

Products participating in GlacierBox will be tested to guarantee they arrive at the consumers’ doorstep at the correct temperatures. Products will ship in eco-friendly, biodegradable GreenCellFoam coolers.