Ropeswing concept The Holler planned for 8th Street Market in Bentonville

by Paul Gatling ( 3,153 views 

Ropeswing Hospitality Group, the Walton-backed firm behind downtown Bentonville restaurants The Preacher’s Son and Pressroom and the event venue Record, is working on a new concept.

The project is called The Holler, and it’s being marketed as a space for people to eat, drink, work and play. It’ll be housed in a 10,000-square-foot space at the 8th Street Market culinary hub with an opening date later this summer.

The venue, according to Ropeswing, will be ideal for guests needing a place to work, businesses looking for a setting to collaborate on a project, or friends seeking a night out with live music.

“This project has been a goal for us for quite a while,” said Ropeswing founder Rob Apple. “We were eager to develop a concept that moves away from a traditional restaurant or cafe experience and leans into a local hangout that is unique to Bentonville. We hope our guests will use this space to camp out and work, meet friends, start a business or join us for live music.”

The Holler will anchor the south end of 8th Street Market. It will feature workspaces with high-speed internet, coffee, dining and recreation areas that include three in-ground shuffleboard courts.

8th Street Market is being developed by Daniel Hintz, founder and CEO of The Velocity Group, and Paul Esterer, president of Moses Tucker Partners’ Northwest Arkansas division. Tenants include Brightwater: A Center for the Study of Food, Bike Rack Brewery, Markham & Fitz Chocolate Makers and Yeyo’s Mexican Grill.

Tom Walton, grandson of Walmart Inc. founders Sam and Helen Walton, is the managing principal of Ropeswing.