Jefferson Lines runs new Northwest Arkansas route

Minnesota-based bus company Jefferson Lines has started a Northwest Arkansas bus route running between Fayetteville and Harrison, with stops in Eureka Springs, Berryville and Green Forest, according to a news release.

The daily route, which started Dec. 12, will allow “greater access to and from Northwest Arkansas while also providing service to other locations in the state and surrounding areas, including Little Rock, Fort Smith and Springfield, Mo.,” Kevin Pursey, director of marketing for Jefferson Lines, said in the release. “Together with our extensive network of interline partners, we provide convenient access to the rest of the United States and Mexico.”

New stops include Harts Family Center on Van Buren Street in Eureka Springs, Exxon Gas Station on Main Street in Green Forest, and Rancho Latino on Carl Avenue in Berryville.

Other existing Jefferson Lines routes run between Texarkana and Kansas City, Mo., and Pine Bluff and Kansas City.

A one-way ticket from Fayetteville to Harrison was $42 on Dec. 12. Travel time was 2 hours and 30 minutes with no transfers, according to the bus line’s website. A one-way ticket from Rogers to Branson, Mo., departing at 8 p.m. Dec. 12 and arriving at 2:10 p.m. Dec. 13, was $116 and included one transfer.

Recently, Ozark Regional Transit of Springdale announced it will establish an express route between Fayetteville and Bentonville starting Jan. 2 using three used buses from Arkansas Highway and Transportation Department that Jefferson Lines turned over to state agency.