Retail Highlights From Mary Meeker’s Annual Tech Report
Considered something of a State of the Union address for the tech industry, Mary Meeker unveiled her anticipated Internet Trends report June 1 at a tech conference in California.
Meeker, a former Morgan Stanley tech industry analyst and now partner at venture-capital fund Kleiner Perkins Caufield Byers, used a 213-slide presentation to give this year’s snapshot on technology.
Here are a few fun facts worth noting from Meeker’s slide presentation:
• There are now about 3 billion global internet users, or about 42 percent of the world’s population, but user growth is stalling at about 9 percent year-over-year.
• The time it takes retailers to get to $100 million in annual online sales is shrinking, with many of them hitting that mark in less than five years. It took Nike 14 years from the time its retail site launched, compared to nine years for Lululemon, and eight years for Under Armour.
• Internet sales have increased from less than 2 percent of all retail sales in the U.S. in 2000 to about 10 percent in 2015.
• Online video ads still don’t work. Eighty-one percent of people surveyed said they stop video ads, 62 percent are annoyed by pre-roll ads, and 92 percent have considered using ad-blocking software.