Berryville Bank Plays Name Game

Anyone perusing this year’s ranking of Northwest Arkansas’ private banks by return on assets might have noticed First National Bank of Berryville is now known as First National Bank of North Arkansas.

The change had slipped past us, so we asked marketing/advertising assistant Adam Plagge for the reasoning behind the change.

His reply: “We feel that changing our name to First National Bank of North Arkansas pays respect to our longstanding heritage and tradition of great service to our local area, while exemplifying our recognition of an ever-expanding customer base throughout the north Arkansas region.”