Walmart names Seth Dallaire as new growth officer, adds other duties

Seth Dallaire, Walmart chief revenue officer, will also take on the duties of chief growth officer as the Bentonville-based global retail giant continues to accelerate its transformation into a fully integrated omnichannel business.

Since joining Walmart in 2021, Dallaire has led Walmart Connect, Walmart Data Ventures and Walmart+ teams and his expanded management duties now include marketing, design and product oversight.

“This opportunity is about driving growth across all facets of our business and further enhancing how we serve our customers with value, convenience, and innovation – meeting their needs however, whenever, and wherever they shop. The results we’ve seen already are truly exciting – and I look forward to what we’ll accomplish together in this next phase of growth,” Dallaire noted in his social media post.

Walmart U.S. President and CEO John Furner first announced the promotion Oct. 11 in a memo. Furner said Jon Alferness is exiting his position as chief product officer and will remain with the company until the end of the year in a consultant role. Alferness joined Walmart in 2022 with 20 years of experience based in Silicon Valley.

Furner said there are significant benefits of aligning capabilities that help bring a better experience to life for customers. He said Dallaire’s leadership skills made him a good fit for the expanded role given he has overseen a division with rapid growth in retail media, membership programs and data businesses. Last quarter, Walmart+ memberships were up double digits, Walmart Connect grew 30%, and Walmart Data Ventures increased its client base by nearly 200% compared to the previous year, Furner said.

Dallaire’s realigned leadership will also include Chief Marketing Officer William White and Valerie Casey, senior vice president of design, who will report directly to him.

Furner said bringing marketing into the new group headed by Dallaire will allow the group to “better tie customer growth and loyalty to financial outcomes while further capitalizing on data, customer insights and identity. He said bringing design under the new group will allow that team to create “impactful experiences for our omni customers, associates and partners.”