Huff joins CJRW as senior account executive

Cate Huff has been named senior account executive at Little Rock-based CJRW where she has joined the agency’s account services team.

CJRW is one of the region’s leading advertising, marketing and public relations firms, and has an office in Northwest Arkansas.

Huff was previously with Publicis Hawkeye and TracyLocke, both of Dallas where she was an account executive on such accounts as Pizza Hut and T-Mobile and prior to that was a project manager on the Texas Lottery Commission account. Her experience includes campaign development and management, product launch strategy, local marketing programs and branding.

She holds a bachelor’s degree from the University of Arkansas with focuses in psychology and English/journalism.

“Cate brings a very specific skill set of program and project management and creative involvement,” Darin Gray, CJRW president, said in a statement. “She is extremely adept at managing multi-faceted campaigns, and is a tremendous addition to our agency team.”