Wal-Mart Canada CEO to oversee Europe, Middle East and Africa


Wal-Mart Stores announced Friday (May 30) that Shelley Broader, president and CEO of Walmart Canada, has been promoted to executive vice president, president and CEO of Walmart EMEA. 


In her new role, Broader will lead Walmart's retail operations and oversee business development in Europe, the Middle East, Sub-Saharan Africa and Canada and will report directly to David Cheesewright, president and CEO, Walmart International. 


The company will announce Broader's successor at a later date. She will continue to have responsibility for the Canadian market — along with Europe, the Middle East and Sub-Saharan Africa — until her successor is in place.  


Broader, who will assume her new role effective June 1, joined Walmart Canada as chief merchandising officer in December 2010 and was promoted to president and CEO of Walmart Canada in September 2011. She joined Wal-Mart with more than 20 years of leadership experience across the North American retail industry which included key leadership roles with retailers Michael's and Hannaford Bros.


"Shelley has been a strong leader since joining Walmart Canada and is the ideal person to leverage the tremendous potential the EMEA region holds for our company," said Cheesewright. "Shelley's leadership of our business in Canada during a time of increased competition underscores her knowledge of the retail environment which will serve her well in her new role."