Regions Bank woos consumers with auto center
by October 9, 2012 10:28 am 173 views
Regions Bank recently unveiled a one-stop shop (online) for customers looking to buy a new car or truck.
The bank says customers can research, shop for, finance, and insure a new or used vehicle through the Regions Auto Center housed on the company’s website at regionsautocenter.com.
The site uses automotive pricing data and analysis from TrueCar Inc. which allows consumers to shop for the best deals, according to the release.
“We know that buying a vehicle is one of our customers’ single largest financial decisions and providing the Regions Auto Center on regions.com is another way we are helping our customers save time and money,” said Tom Lazenby, senior vice president and head of Regions Dealer Financial Services.
He said the auto services are available for bank customers and non-customers in the 16 states where Region’s has offices.
“Regions Bank is one of the largest providers of consumer banking in the nation, and we’re thrilled to help expand what they already offer to their customers,” said Bernie Brenner, Executive Vice President, Business Development for TrueCar. “We look forward to helping them enjoy a hassle-free car buying experience through the Regions Auto Center.”