A spokesperson for Acxiom Corp. confirmed that the database giant has laid off workers as it corrects for market conditions; however, the number represents less than three percent of the company’s Arkansas workforce.

Acxiom Corporate Communications specialist Ines Gutzmer tells Talk Business Arkansas that “less than 50 associates” were laid off today and “less than 100 companywide.”

Earlier this afternoon, rumors of layoffs from Acxiom’s Arkansas operations began to circulate, but the size and scope were not known.

“We did make some adjustments,” Gutzmer said. She noted that Acxiom is constantly adjusting its workforce to serve clients. Occasionally, project work ends employment, and struggles within various industry sectors Acxiom serves can result in workforce downsizing.

She declined to say in which areas of operations the downsizing occurred.

Acxiom employs more than 2,000 in Arkansas, she said. According to its annual report, the database and digital marketer has roughly 6,200 employees worldwide.

The company’s headquarters is located in Little Rock, but there is also a sizable presence in Conway, roughly 30 miles away, where the tech firm was founded.

Acxiom shares (NASDAQ: ACXM) closed trading on Wednesday at $18.29. The company’s stock has traded between $12.66 and $19.02 in the past year.